HR And Big Data: Storytelling or Journalism?

Mastery of a discipline (accepting the use of the term for HR) requires many skills, but also a sure-footed understanding of the raw materials and how to handle them. The raw materials of a Human Resources Manager are primarily, as the job title alludes, people. (Whether ‘human resources’ is a devaluing or derogatory way of describing them – or should I say ‘us’? – is a separate but not entirely unrelated point.) The raw materials of Big Data, by comparison, are more explicitly ‘in the title’: data. Quantitative measures. Numbers.